Previous blogs have focused primarily on the nuances of Cellular DAS and ERRCS. For those of you who’ve read it, thank you: for those of you who’ve hit the delete key, I get it, you’re busy.

But this one is about explaining what we do and how we might differ from other companies in this business. To be brief, we design, test and install Cellular DAS and ERRCS in the state of California. These systems ensure that cellphones and radios work in a building – one a must-have amenity, the other a mandated code requirement (you probably know that).

There are numerous companies that provide similiar services. So, what do we do differently? What’s our philosophy? How do we differentiate ourselves from the competition?

Expertise and Experience

  • We’ve been doing this for a long time. We’re wireless experts who’ve been installing these type of systems as our primary job for our entire working careers. We don’t have a “B” team.

Scope of Work and Change Orders

  • Most customers don’t particularly care about the technology deployed in these systems. For Cellular DAS, they want everyone’s phone to work everywhere; for ERRCS, they want the installed system to be code compliant so they can get a CO for a building.

    So, our SOWs are easy to read with little legalese. We also frown on Change Orders (unless there’s a completely obvious rationale like the customer needs another building covered). Customers hire us with the expectation that the phones will work everywhere or the system will get them the CO.

Cost and Price

  • Our overhead is low. We don’t work out of an expensive office building and we don’t drive company BMWs. We charge a fair price with a reasonable mark-up so we can pay the bills and stay in business.

    But we’re not the cheapest and we don’t low-bid jobs just to get the business. Most customers we do business with understand that we need a fair price so that we can be around to continue to service their systems.

Quality and Compliance

  • We don’t cut corners. We work with licensed California contractors to make sure the systems we install will be functional until the primary active equipment is obsolete.

    Although the customer may not care about the deployed technology, we do. In fact, we obsess about making sure that we use quality passive and active components from industry-leading OEMs.

Customer Support and Maintenance

  • We stand behind what we do. Sometimes things break. When they do, we fix them. We don’t point fingers and we don’t make excuses. We’re also very responsive: call us and we’ll pick up the phone.

Why only California?

  • For ERRCS it’s critical to understand the local code and relevant contacts (AHJs and radio personnel). We’ve spent years doing that in California, where we’re based.

    It’s also critical to be able to quickly service customers for both types of systems. We can get anywhere in the state via car or plane within 24 hours. Our UL certification for ERRCS requires us to be able to service customers within a 4 hour drive-time period, which covers most of Northern California (NorCal as we say).

If you’ve gotten this far in the blog, we thank you! Unlike other blogs, ChatGPT had nothing to do with this one. I tried enlisting its help but it spit out some generic MBA nonsense.

If you’ve got a project we can help with, please reach out.